The Mobile Presenter

I attend and speak at a lot of tech conferences. Over time, I noticed that some presentations work better than others. This triggered me to look into the theory behind presentations, especially since nobody ever told me how to do it - I was only copying what everybody else seemed to be doing.

Eventually, I came across Garr Reynolds and his Presentation Zen approach. These days, you can see more and more highly visual presentations, obviously inspired by the Presentation Zen approach, being given at conferences - but mostly for keynotes and other non-technical talks.

The typical tech talk in 2012, however, is still dominated by bullet points. But it doesn't have to be this way. Part of the motivation for the blog you're reading was to help spread the message There is a better way to do presentations! to the tech and geek communities, which led to the "Presenting for Geeks" workshops, which led to "Presenting for Geeks" - The Ebook.

So I am very happy to announce that my first ebook, Presenting for Geeks, is now available.

Update 2026: At this point, all my ebooks are only available via Tolino.

I get this question a lot: I'm giving a 60 minute presentation. How many slides should I use? There is of course no right answer to this. In fact, it's the wrong question to ask.

In her book, The Non-Designers Presentation Book, author Robin Williams argues that a presentation should start with an introduction into the topic, like the preface in a book. [I]t's the foreplay before you start reading. We enjoy that process., she writes.

I happen to disagree with this advice. Actually, I've stopped reading forewords in books. They usually only tell me how important the topic is or how great the author is. I'm not interested in this any more. I already bought the book; just take me to the content already!

One of the big problems for a speaker is getting good, usable feedback for your presentation. You won't get it directly from your audience after your talk - people are too polite. Would you go up to a speaker and tell him or her that the presentation sucked and that you want your hour back? No, you wouldn't. If it was that bad, you would just leave the room and forget about it.

People are willing to argue with the speaker about certain aspects of the content but they don't usually comment on the form or the overall effectiveness of the presentation (e.g. whether or not it met their expectations). The most reliable feedback, in my experience, ends up in the feedback form (electronically or on paper) that the event organisers prepared. And even then you need to motivate the audience to fill those out.

So it was interesting to see a new (to me) approach being tried out at a conference that I attended recently: Feedback by coaster.

This may sound like a silly question. How can you not know which language your presentation is going to be in?

English is the language that's spoken the most at conferences (not limited to tech conferences) these days. But what about a conference in a country which does not have English as its main language? Which language would you use? Especially if you're a native of that country?

If you're only doing presentations in English in English-speaking countries then you can probably stop reading now.